According to Professor Daam Van Reeth from KU Leuven, the viewership of cycling classics in Flanders, Belgium reached a record high in 2023. The Ronde van Vlaanderen (Tour of Flanders) had 1.63 million viewers during the final stages, with an average of 1.37 million viewers throughout the broadcast. This was a record for both the men’s and women’s races, indicating the strong appeal of cycling … Continue reading Tour de France: Record-Breaking Viewership Highlights Cycling’s Global Appeal

The Belgian Cats have captured the hearts of many Belgian sports fans with their outstanding performance at the European Women’s Basketball Championship held in Israel and Slovenia. The competition took place in Ljubljana, Slovenia, and Tel Aviv, Israel, from June 15-25, with the Group Phases and Quarterfinal Qualifications taking place in the respective host cities, followed by the Final Phase in Ljubljana. The Belgian team … Continue reading Belgian Cats on the Rise: Champions of Europe

The Super Bowl is the NFL’s annual championship game, pitting the champions of the National Football Conference and the American Football Conference against each other. It is one of the biggest one-day sporting events in the world and attracts high TV ratings every year. Viewers According to Nielsen data, the average viewership of the Fox network’s live broadcast on February 12 was 113 million across … Continue reading Super Bowl 2023 Insights

In recent years, the Tour of Flanders has become increasingly popular with cycling enthusiasts in Flanders and around the world. In 2023, the race set new attendance records, with more men and women watching than ever before. Tadej Pogacar’s victory in the men’s race broke previous records, attracting an average attendance of 1,351,792 in Flanders. The highest attendance of the event also reached a staggering … Continue reading Tour Of Flanders – Viewing numbers 2023

The NBA continues to showcase its formidable commercial appeal during the 2022-2023 season, with teams collectively generating a staggering $1.4 billion in sponsorship revenue. This remarkable achievement not only reaffirms the league’s global appeal but also emphasizes the crucial role of corporate collaborations in the financial success of NBA franchises. Let’s delve deeper into the factors driving this unprecedented growth in NBA sponsorship revenue. Expanding … Continue reading NBA Teams Set Unprecedented Sponsorship Revenue Record of $1.4 Billion

Formula 1 Chief Executive Stefano Domenicali said the series is in its strongest position after generating more than $2.57 billion in revenue last year. Despite hosting the same number of races last year as last season, F1 revenues were up 20% year-on-year.  The 2023 F1 calendar features a record 23 races. Increased revenue The FIA announced a formal application process for new teams last month. … Continue reading F1 revenue to $2.57 billion in 2022

Overall revenue Liverpool’s total revenue rose by £107m to £594m – an increase of 22% with pre-tax profits of £7.5m. “Only Real Madrid (£605m) and Manchester City (£619m) generated more profit globally.” (Pearce, 2023)- but the figures underscore the importance of the Champions League. The club released its latest financial accounts for the period to May 2022 yesterday morning, revealing that almost 45% of its … Continue reading Liverpool financial accounts 2022