Finally, it all comes down to this; all marketing efforts, relations building, content & inbound creation have to result in 1 goal – selling the service, the product or the brand with added value to the customer.

” Don’t sell steaks to vegetarians! ” 

It sounds simple, but we all have made that mistake, trying to sell to a customer who’s not really interested. To avoid useless pitches (abusing your clients’ time), identification of the product, your customer, the timing and the approach are the key elements.

Sales management is the process of developing a sales force, coordinating sales operations, and implementing sales techniques that allow a business to consistently hit, and even surpass its sales targets. In order to perfect your sales management, you need the right team members, developing coaches and training can increase the support for the sales staff. By sustaining a commitment to the organization and managing the performance of the budgets and targets you can stimulate your members.

Photo credits @Pexels